10 Things You Can Do to Avoid Creator Burn Out

10 Things You Can Do to Avoid Creator Burn Out

Burn out.

We all know it hits hard, when we least expect it. Sometimes, we get so caught up in meeting deadlines and making stuff that we forget about the Big Picture. Instead, we run faster on the treadmill, hoping that our goals will save us.

Then it hits us. Right between the eyes.

The truth is, our goals won’t save us. What will save us is a healthy process that is sustainable and enjoyable. What will save us is the recognition that the Creator Journey is long and something we need to get in fighting shape for.

Here are 10 things you can do to be a content ninja with lasting superpowers – and have fun doing it. Plus, we added a bonus take-away that just may be the most important of them all.

Let’s dive in.

10 Things You Can Do to Avoid Creator Burn Out


10 Things You Can Do to Avoid Creator Burn Out

Balancing content creation with a healthy lifestyle is crucial for long-term success. Without it, all is lost.

Take it from me – who was pounding out 60 hour weeks making vids I really didn’t believe in all that much. I wasn’t eating right, I wasn’t sleeping right, and worst of all, I wasn’t treating the people around me right.

The funny thing about all that? The stuff I was making sucked. I’ll say it.

The wake up call happened one day when I turned something into a big client and they said they hated it. In fact, they used the word ’embarrassing’.

Ouch. But it was true.

I had given everything I had, but the truth was, I didn’t have that much to give. I was burnt out.

So I regrouped. Re-prioritized. I went on a major hunt to regain my mojo and my client. And do you know what that started with?

Good old fashioned sleep. That was the very first step. Go figure.

Since then, I’ve compiled all the tips I found in my quest. I hope you you use them to maintain balance and live large. Remember: Burn-out is not a badge of honor. It’s stupidity.

Plain and simple.

Read ‘Mastering the Art of Content Creation’ here. 

10 Things You Can Do to Avoid Creator Burn Out

The Health Hit List Every Content Creator Should Follow

Okay, you’ve probably heard this already: Eat right. Sleep tight. Get the exercise in.

Let’s break it down.

1. Prioritize Physical Health:

Karri Saarinen is the co-founder and CEO of successful software company Linear, and he says he only focuses on 3 things each day:

  1. Talking to Customers.
  2. Making his product better, and –
  3. Exercising.

That’s it. Exercise is one of his major focuses each and every day, which is what we all have to do if we want to stay healthy. And the best benefit? Health = energy. Energy = creativity. So:

  • Incorporate regular physical activity into your routine. Set timers or better yet schedule in your calendar the times you’ll take a break, walk around, maybe even do some heavy lifting or break a sweat.
  • Choose activities you enjoy to ensure consistency, like yoga, running, gym workouts, mountain biking, whatever. The choice is yours – but do it.
  • Sitting is the new smoking. Get out of your chair whenever you can . Avoid sitting for hours and hours on end. Instead, weave exercise into your day.
  • Pro Tip: The exercise that lasts just 5 minutes is better than no exercise at all.

2. Set a Schedule and Stick to It:

The easiest way to achieve health, especially mental health as a content creator, is to start small and set content creating goals that are easily achievable. Once you get the flow down, you can increase your output. But build slowly and with intention, especially at first.

  • Establish a consistent content creation and posting schedule that’s realistic and sane. Don’t come out of the gates hoping to post like Gary Vee. It ain’t gonna happen and you’ll end up a smoking shell of yourself.
  • Allocate specific times for work and rest to avoid burnout. And Netflix or a good book.
  • Remember to include time for exercise, hobbies, and relaxation. Plus family and ice cream.

3. Maintain a Balanced Diet:

There is a lot of information on a good diet out there. Check out the Huberman Lab for starters. But don’t just live on fast food and Monsters alone.

  • Eat a variety of foods to get all necessary nutrients. Experiment with what works for you.
  • Avoid too much caffeine or sugar, especially during late-night editing or brainstorming sessions. It will fry your circuit board.
  • Drink More Water: it’s essential for brain function and overall happiness.

4. Sleep Like a Bear:

My friends laugh at me because I’m always getting ready for bed at around 9:00. Ha ha, times have sure changed:

  • Aim for 7-9 hours of sleep per night. It can (and must) be done!
  • Create a pre-sleep routine to wind down, such as reading. One thing I do is write down three things I’m grateful for.
  • Don’t be afraid to use your phone or watch to remind you when it’s time to start getting ready for bed. Otherwise, I turn around and it’s 11 PM.

5. Mental Health Matters:

This is a biggie. The stigma associated with burn-out or mental health challenges is thankfully becoming a thing of the past. Never, ever, feel bad about reaching out for help about anything, whether it be to family, friends, or a professional. Feeling overwhelmed? Ask for help.

  • Practice mindfulness or meditation to manage stress if you find that useful. Two popular apps are Calm and Waking Up. A great free resource is Boho Beautiful on YouTube (which also has some great yoga too).
  • If you’re feeling overwhelmed, never ever hesitate to seek professional help.
  • Take regular breaks during work sessions to clear your mind and find joy. Cat vids also help.
  • Do something kind for someone. Feeling in a funk? Go out and smile at someone, or help a stranger. This is a profound way of feeling better, and making the world a better place.

6. Cultivate a Support System:

No creator, not one, succeeds by themselves. Can’t. Be. Done. So please please please reach out to people, offer value, grow your network. This includes peers in the workplace, friends, mentors.

  • Build relationships with other content creators to share experiences and advice.
  • Maintain social connections outside of work to have a diverse support network.
  • Don’t be afraid to delegate tasks or collaborate to lighten your workload.

7. Take Digital Detoxes:

This is still super hard for me to do, but we have to unplug. Period. Example: Consider the phone stack trick when out to lunch. Everyone stacks their phone in the middle of the table before ordering, and anyone who touches their phone (to check messages, etc.), picks up the tab. This always leads to great conversation and is fun to watch people squirm.

  • Schedule regular intervals where you step away from all digital devices.
  • Use this time to engage in activities that don’t involve screens, like long walks or reading. Netflix is okay too – but don’t double screen.

8. Set Realistic Goals:

This goes back to #2 above, but bears repeating:

  • Set achievable goals to avoid the pressure of unrealistic expectations.
  • Celebrate small victories to stay motivated.
  • Be flexible and adjust your goals as needed. You come first.

9. Financial Health is also Part of the Puzzle:

Finances are a whole other discussion we’ll delver into here at CreatorThings.com. But here are some high level things to think about:

  • Avoid debt where you can. Owing money to people is a drag.
  • Keep your overhead looooooow. Especially at the beginning. You want a runway that’s as long as possible, so think of every expense as something that could potentially shorten your time in the game (even courses from gurus).
  • Diversify your income streams where you can. Dream about a world where you make money from things like advertising, sponsored deals, books, appearances, the list goes on. Slowly work towards each one.
  • Save and invest a portion of your earnings for long-term stability. Vanguard has cheap mutual funds that can change your future.

10. Continuous Learning and Adaptation:

Don’t get hung up on every single trend that crosses your radar. But also stay informed of what’s what.

  • Keep up with industry trends to stay relevant, but don’t chase every fad.
  • Invest time in learning new skills that can enhance your content and efficiency. Read, then repurpose into your new content (with your unique voice).
  • Be open to feedback and willing to make changes to your content strategy.

And here’s the BIG BONUS TIP!

11. Remember the Joy of Creating:

This could very well be the most important one of them all. Because if it’s not fun, if it doesn’t bring you at least some joy along the way, then what’s the point. You definitely don’t want ‘making content’ to become just another job. Everything will pay the price. Your quality. Your audience. But most importantly your health.

  • Remind yourself why you started creating content in the first place.
  • Work on passion projects alongside client work or main content streams you enjoy.
  • Keep the fun in the process to prevent content creation from becoming a chore.
  • Be grateful, Gratitude makes the world go ’round and ’round.

By following these tips, content creators can maintain a healthier, more balanced life while creating content that truly makes a dent in the universe. Go forth – and keep making the good stuff!

Plus – if you really want to go next level to alleviate stress, take 11 minutes and do a deep breathing experience with Wim Hof. You – along with 74 million other people – will love this guy. #PureGold

What do you think?

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